Privacy policy
Welcome to REY DE FLOR website, located at www.reydeflor.com the website.
REY DE FLOR LLC respects your privacy and is committed to protecting it through our compliance with this policy.
Please read this Privacy Policy carefully, as it applies every time you access the Website, even if you do not purchase the products sold on it. Please also read the Terms of Service & Conditions , as they contain important information about the security systems used by the Website.
This Privacy Policy describes the types of information we may collect from you or that you may provide when you visit the “Website” and our practices for collecting, using, maintaining, protecting, and disclosing that information.
Please note that while the Website is managed directly by REY DE FLOR is directly responsible for U.S. sales and transactions through the Website REYDEFLOR.COM will coordinate with REY DE FLOR LLC in order to provide customers with the best service and the best online shopping experience.
Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our website. By accessing or using this Website, you agree to this privacy policy.
WHO COLLECTS DATA
With reference to the processing of data collected and processed through the Website, you are informed that:
REY DE FLOR LLC ( WWW.REYDEFLOR.COM) is the autonomous controller of the processing of personal data of users who visit the Website, including browsing data, marketing data and profiling.
Below you will find more information on how we process and collect data on the Website.
TYPES OF DATA WE COLLECT
Different types of personal data are collected and processed through the Website, for different purposes and in different ways. Including:
Personal data related to browsing, processed both to allow the Website to function properly, to manage the delivery of messages relating to purchases and shopping cart, and to allow the management of contractual relationships with third parties related to sales activities, and for marketing purposes. In this regard, we invite you to read the "Cookie Policy" in the Legal Area of the Site.
Different types of personal data are collected and processed through the Website, for different purposes and in different ways. Including:
Personal data related to browsing, processed both to allow the Website to function properly, to manage the delivery of messages relating to purchases and shopping cart, and to allow the management of contractual relationships with third parties related to sales activities, and for marketing purposes. In this regard, we invite you to read the "Cookie Policy" in the Legal Area of the Site.
Personal data provided voluntarily by the user (e-mail address, personal data, passwords), or otherwise lawfully acquired by the Website; this also includes data collected when the user contacts customer care by email, to meet the user's requests and offer the services, assistance and information requested about the products and other enquires about our brand and products(c) with the express consent of the user, REY DE FLOR LLC may process the user's personal data for marketing purposes, i.e. to send the user (both means both physical and electronic) information and updates on products, sales, promotional campaigns, events and other initiatives promoted by REY DE FLOR LLC or to request that the user provide information about customer satisfaction and usability of the Website as well as messages aimed at ending unfinished purchased (reminders about products viewed and abandoned cart).
Please note that registration and access through social network profiles involves the disclosure of data (First and last name, email and any other data relating to the user and present on the social network) by the social network. This data, as well as browsing data collected using cookies, will complement and enhance your profile and your customer record to allow REY DE FLOR LLC to know you better. This will only occur if you have previously accepted the disclosure of some of your data by the social media platform during the use of the registration function through a social network login and/or if you have authorized the use of analytical and marketing cookies through the methods present on the Website. With the express consent of the user, REY DE FLOR LLC may also process the user's personal data for the purpose of studying shopping habits and choices in order to create products and initiatives more in line with the tastes and demands of its customers. In lack of consent, REY DE FLOR LLC will use for the analysis only non-identifiable information, to proceed only to aggregate market and product analysis.
With the exception of browsing data, which is covered by the Cookie Policy, personal data processing is based on:
The legitimate interest of both REY DE FLOR LLC in providing the services of the Website and of the user in browsing the Website properly and/or the legitimate interest of REY DE FLOR in responding to any requests from customers and to study aggregate market and product analysis;
SOURCES OF PERSONAL DATA
The personal data collected by REY DE FLOR LLC is provided directly by the user, with the exception of the browsing data referred to in above and data collected during registration and access via social network profiles, as described in paragraph above.
The personal data collected by REY DE FLOR LLC is provided directly by the user, with the exception of the browsing data referred to in above and data collected during registration and access via social network profiles, as described in paragraph above.
YOUR PURCHASE HABITS AND CHOICES
As described in paragraph above and with the express consent of the user, REY DE FLOR may process the user's personal data for the purpose of studying the habits and choices of users in order to make REY DE FLOR products and initiatives more responsive to the tastes and demands of its customers. With the help of automated tools, REY DE FLOR will process data relating to the value and frequency of purchases (including if the purchases were made during the sales period) as well as the type of products purchased (all products no limits) over a specific period. This research aims to offer customers and users products, services and initiatives that are better suited to their tastes.
As described in paragraph above and with the express consent of the user, REY DE FLOR may process the user's personal data, using automated tools, to study cookies in order to monitor browsing on the Website and to suggest products and services in line with the browsing activity as well as to complete the client’s profile, in order to provide a better service.
As described in paragraph above and with the express consent of the user, REY DE FLOR may process the user's personal data for the purpose of studying the habits and choices of users in order to make REY DE FLOR products and initiatives more responsive to the tastes and demands of its customers. With the help of automated tools, REY DE FLOR will process data relating to the value and frequency of purchases (including if the purchases were made during the sales period) as well as the type of products purchased (all products no limits) over a specific period. This research aims to offer customers and users products, services and initiatives that are better suited to their tastes.
As described in paragraph above and with the express consent of the user, REY DE FLOR may process the user's personal data, using automated tools, to study cookies in order to monitor browsing on the Website and to suggest products and services in line with the browsing activity as well as to complete the client’s profile, in order to provide a better service.
The Client can always ask for specific information about this data and analysis and to delete the same.
WAYS WE PROCESS YOUR DATA
Personal data collected by REY DE FLOR LLC through the Website by digital and electronic methods and tools, adopting security measures to minimize the risk of destruction or loss of the data, unauthorized access or processing that does not comply with this Privacy Policy.
However, due to the nature of the online environment, such measures cannot completely limit or exclude any risk of unauthorized access or loss of data. To this end, it is recommended that you periodically check that your computer is equipped with adequate software to protect the network transmission of data, both incoming and outgoing (such as updated antivirus systems) and that the Internet service provider has taken appropriate measures to ensure the security of network data transmission (such as firewalls and spam filters).
Website purchases are protected by industry standard security measures, including the use of the advanced technological systems and coding (SSL).
Personal data collected by REY DE FLOR LLC through the Website by digital and electronic methods and tools, adopting security measures to minimize the risk of destruction or loss of the data, unauthorized access or processing that does not comply with this Privacy Policy.
However, due to the nature of the online environment, such measures cannot completely limit or exclude any risk of unauthorized access or loss of data. To this end, it is recommended that you periodically check that your computer is equipped with adequate software to protect the network transmission of data, both incoming and outgoing (such as updated antivirus systems) and that the Internet service provider has taken appropriate measures to ensure the security of network data transmission (such as firewalls and spam filters).
Website purchases are protected by industry standard security measures, including the use of the advanced technological systems and coding (SSL).
VOLUNTARY NATURE OF OUR COLLECTION
With the exception of browsing data, the collection of data pursuant to the Cookie Policy (section 7 of this page "Cookies"), as well as the provision to REY DE FLOR of personal data collected through the Website, both to respond to requests and queries from users, and for marketing and research into consumer habits and preferences is free, voluntary and optional. Failure to do so does not prevent use of the Website but may make it impossible for REY DE FLOR to respond to requests for information and queries, or to send information, updates, newsletters and invitations to REY DE FLOR events.
With the exception of browsing data, the collection of data pursuant to the Cookie Policy (section 7 of this page "Cookies"), as well as the provision to REY DE FLOR of personal data collected through the Website, both to respond to requests and queries from users, and for marketing and research into consumer habits and preferences is free, voluntary and optional. Failure to do so does not prevent use of the Website but may make it impossible for REY DE FLOR to respond to requests for information and queries, or to send information, updates, newsletters and invitations to REY DE FLOR events.
The provision of your personal data, such as your personal details, e-mail address, address and telephone number are necessary to purchase products through the E-Store.
Some of this data may, on the other hand, be required for the provision of other services on the Website such also fulfil obligations arising from laws or regulations.
Some of this data may, on the other hand, be required for the provision of other services on the Website such also fulfil obligations arising from laws or regulations.
Refusal to provide the necessary data for these purposes may make it impossible to execute the contract for the purchase of products on the E-Store or to provide other related services - such as customer service, use of the Wish List - or to properly comply with legal and regulatory obligations. Failure to provide such data may therefore, in some cases, constitute a legitimate and justified reason for not fulfilling the contract for the purchase of products from the E-Store or other related services.
The disclosure of further data, (other than compulsory data if called for by legal or contractual obligations), however, is optional and does not bear any consequences with regard to the use of the Website and its services or the purchase of products in the Online Store.
The mandatory or optional nature of the disclosure of data may be indicated by placing a special character (*) next to data that is compulsory or only necessary for the provision of services and for the purchase of products on the Website. Failure to provide optional personal data will not result in any obligation or disadvantage
The disclosure of further data, (other than compulsory data if called for by legal or contractual obligations), however, is optional and does not bear any consequences with regard to the use of the Website and its services or the purchase of products in the Online Store.
The mandatory or optional nature of the disclosure of data may be indicated by placing a special character (*) next to data that is compulsory or only necessary for the provision of services and for the purchase of products on the Website. Failure to provide optional personal data will not result in any obligation or disadvantage
PERSONAL DATA PROCESSING METHODS CARRIED OUT BY REY DE FLOR
The personal data collected through the Website of REY DE FLOR is primarily processed using computer and electronic means, adopting security measures in order to reduce to a minimum the risks of destruction or loss, including accidental loss, of the data itself, unauthorized access or processing without consent, or processing that is not in conformity with the purposes of collection indicated in this Privacy Policy.
However, these measures, due to the nature of the online transmission method, cannot limit or absolutely exclude the risk of access without consent, or of dissemination of data. To that end, we recommend that you periodically verify that your computer is equipped with the appropriate software devices to protect from the transmission of incoming and outgoing data on the network (such as up-to-date antivirus systems) and that the Internet service provider has adopted suitable measures to ensure the security of data transmission on the network (such as, for example, firewalls and antispam filters).
Each purchase on the Website is made with the utmost security thanks to the use of the most advanced technological systems and coding (SSL).
CATEGORIES OF RECIPIENT OF PERSONAL DATA
REY DE FLOR LLC will communicate personal data of the Website's users only as permitted by the law and as indicated below. Further to what indicated.
(Namely the Social log-in) personal data shall be processed and disclosed to
- Employees and consultants of REY DE FLOR LLC, which will process data in their capacity of persons in charge of the processing;
Personal data may also be disclosed to:
Third parties for the sole purpose of performing the purchase agreement (the financial institutions in charge of providing remote card payment services through credit/debit cards);
Third parties specialized in the prevention of computer and online payment-related fraud in order to protect the company from unlawful acts and damages.
Police officers and judicial authorities, in compliance with the law and upon their request, or in case there are good reasons to believe that such disclosure is reasonably necessary to (1) investigate, prevent or take initiatives in relation to suspected unlawful activities, or assist national supervisory authorities; (2) prepare a defense against third party claims or charges, protect the security of its own website and of the company; (3) exercise or protect the rights, property or security of REY DE FLOR LLC , REY DE FLOR LLC , its affiliates, customers, employees and third parties.
Your data will not be otherwise shared.
HOW LONG WE KEEP YOUR DATA
Personal data related to the browsing of the Site are kept for the time indicated within the Cookie Policy and the data collected to respond to client’s requests are kept for the time strictly necessary to provide assistance and to manage the relevant follow-ups. The data collected during the iteration with Customer Care are kept for the time strictly necessary and any follow-up with the client.
Personal data provided for marketing and profiling purposes is kept for the period necessary for the specific processing, based also on the particular sector of the activity (for example, luxury products – 7 years) and bearing in mind the customer's interest in receiving updates about products, events and fashion shows organized by REY DE FLOR.
YOUR RIGHTS
The user is entitled to obtain, at any time, confirmation from REY DE FLOR as to whether or not Personal Data relating to him/her is being processed, whether the data is not yet registered, and a clear communication of the data undergoing processing. The user is also entitled to obtain information about the source of the personal data; the purposes and methods of processing; the logic involved in any electronic data processing; details of the data controller and of the data processors; the names of the entities and categories of entities to whom your Personal Data may be disclosed or who may access your Personal Data, for example, as a data processor or any other party authorized to process the data. The user also has the right to request the updating, rectification or amendment of personal data, its erasure, anonymization or restriction of personal data that has been processed unlawfully, including data whose retention is unnecessary for the purposes for which it has been collected or subsequently processed; confirmation that the actions referred to above and their content have been made known to those to whom the data was disclosed, unless this requirement proves impossible or involves means that are manifestly disproportionate to the protected right. The user also has the right to data portability.
However, the user has the right to object, in whole or in part, for legitimate reasons, to the processing of his/her personal data, even if relevant to the purpose of collection, to the processing of his/her personal data for the purpose of sending advertising or direct marketing materials or for carrying out marketing surveys or commercial communications and he/she also has the right to request the restriction of the processing of his/her personal data. The right of opposition may also be exercised specifically, with regard to one or more methods of sending marketing communications. The user also has the right to lodge a complaint with the relevant supervisory authority as well as the right to withdraw consent previously given.
The above rights may be exercised by contacting the REY DE FLOR.
Please email to: info@reydeflor.com
For additional privacy rights with respect to users in California, see the section below.
YOUR CALIFORNIA PRIVACY RIGHTS
California Civil Code Section § 1798.83 permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to info@reydeflor.com
PRIVACY NOTICE FOR CALIFORNIA RESIDENTS
This section supplements the information contained in our Privacy Policy, and applies solely to the processing of Californian consumers' personal information (it does not apply to employment-related personal information collected from California-based employees, job applicants, contractors, or similar individuals). This section is intended to address the relevant notice requirements of the California Consumer Privacy Act of 2018 (the "CCPA") and uses certain terms having the meaning given in the CCPA.
- Your information, sources and purposes: please refer to the sections in the Privacy Policy above explaining 1) what data we collect, 2) how such personal data is used, and 3) the cookies collected, for a description of the personal information we may collect about you (or have collected in the preceding 12 months) and the sources of such information. Sources may include information acquired directly from you and your devices, or through certain third parties. In the Privacy Policy you will also find the purposes for which we may use or have used such information.
- As more fully described in the Privacy Policy, we may disclose your personal information to a third party for a business purpose (but excluding its own commercial and marketing purposes). When we disclose personal information for a business purpose, we enter into a contract that describes such purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
- Selling your information: we have not sold personal information in exchange for monetary compensation. We may allow certain third parties (such as certain advertising partners) to collect your personal information via automated technologies on our platforms in an effort to serve you content and advertisements that may be of interest to you, based on your consent (please see the Cookie Policy). You have the right to opt out of this disclosure of your information, as described in the cookie section.
- Your rights: subject to exceptions under applicable law, you may have certain choices regarding our use and disclosure of your personal information, as described below:
- Access: you have the right to request, twice in a 12-month period, that we disclose to you the personal information we have collected about you during the past 12 months and details regarding our collection, use, disclosure of such information.
- Deletion: you have the right to request that we delete the personal information we have collected from you subject to certain exceptions.
- Opt-Out: You have the right to manage the activation of the cookies as described in the cookie section.
- To exercise your rights, described above, you can email us at info@reydeflor.com
DATA SECURITY
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.
CHANGES TO OUR PRIVACY POLICY
It is our policy to post any changes we make to our privacy policy on this page. The date the privacy policy was last revised is identified at the bottom of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our website and this privacy policy to check for any changes.
**consent declaration **
Your personal data will be processed by REY DE FLOR LLC (REYDEFLOR.COM) REY DE FLOR for the creation of your account and in order to offer you all the related services.
I consent to the processing of my personal data for marketing purposes (newsletters, communications by phone, SMS and smart message) by REY DE FLOR
SMS MARKETING
We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us.
CONTACT US AT :786.786.5371
Last updated: 4/1/2025